About Us

John Larson is the senior partner at John Larson & Company. Prior to starting his own firm, John held positions at McKinsey & Co., Monitor Company, Lieberman Research Worldwide and J.D. Power and Associates more

Gretchen Beck is the project director for John Larson & Company, managing all aspects of the research process, from study design to data collection and analysis. more

Jack Larson is the quantitative analyst and chief science officer at John Larson & Company. Prior to this he was a project manager at Deutsche Bank in New York. more

It is with a sad heart that I must report the passing of my respected colleague, Bennett McClellan, on April 4, 2019.  It was my distinct privilege to have known and worked with Bennett since we met at McKinsey & Co. in 1981.  I will miss his quick wit and sharp intellect.

John A. Larson