About Us

John Larson is the senior partner at John Larson & Company. Prior to starting his own firm, John held positions at McKinsey & Co., Monitor Company, Lieberman Research Worldwide and J.D. Power and Associates more

Gretchen Beck is the project director for John Larson & Company, managing all aspects of the research process, from study design to data collection and analysis. more

Jack Larson is the quantitative analyst and chief science officer at John Larson & Company. Prior to this he was a project manager at Deutsche Bank in New York. more